Ole Red Gatlinburg’s Itchin’ to Have a Little Fun with Grand Opening Celebrations

Week-Long “Spring Blake” Celebration March 11-17

Festivities Include a Private Blake Shelton Concert, Contests, Giveaways and Performances From Former Contestants on NBC’s “The Voice”

Gatlinburg, Tenn. – Ole Red Gatlinburg, the third Blake Shelton-inspired bar, restaurant and music venue owned and operated by Ryman Hospitality Properties, Inc., invites guests to ditch their winter blues and have a little fun at “Spring Blake,” a week-long grand opening celebration taking place March 11-17. The venue will host multiple events throughout the week, including a grand opening concert with Blake Shelton.

The fun kicks off on March 11 with daily live music beginning at 11:30 a.m. from the Ole Red stage featuring some of the best bands from Nashville and around the Southeast. Ole Red will serve up their full, made-from-scratch menu, including signature items, such as the “Champagne of Fried Chicken,” and Gatlinburg-only specialties, like the “Ober Gatlin-burger,” plus Blake-approved cocktails and a great selection of local beers.

The celebration continues with a “Spring Blake” scavenger hunt, in-venue giveaways and prizes, including the ultimate “Spring Blake” jackpot: a chance to see the man himself perform at Ole Red Gatlinburg on March 13. Fans who want to join Blake and special guests The Swon Brothers for the March 13 private concert have multiple opportunities to win their way in:

For fans who want to celebrate with Blake while supporting music education, a limited number of tickets will be offered for purchase through an online auction beginning this Friday, Feb. 15. Stay tuned to https://olered.com/gatlinburg/ for more details.

Proceeds from the auction will benefit the Gatlinburg-Pittman High School Music Program. At the end of the auction, the Ryman Hospitality Properties Foundation will match all proceeds raised from the online auction up to $25,000.

Those who don’t win a coveted ticket to the grand opening performance can stream a portion of the concert live on Ole Red Gatlinburg’s Facebook page or at Ole Red Nashville and Ole Red Tishomingo where the “Spring Blake” party will be in full swing March 11-17.

“Gatlinburg has always been a place where I’ve had a good time, and it’s just awesome for me to get to be a part of this community through Ole Red,” said Blake Shelton. “I can’t wait to get my band down there to play – it’s going to be an amazing night.”

Daily March 14-17, Ole Red Gatlinburg will feature a Blake-approved lineup of performances from former contestants on NBC’s “The Voice.”

March 14: Lauren Duski
March 15: Pryor Baird
March 16: Red Marlow
March 17: Emily Ann Roberts

Visit https://olered.com/gatlinburg/ for venue hours and special event closures, menu items and the full, daily line-up of live music. Ole Red Gatlinburg is located at 511 Parkway, Gatlinburg, TN 37738.

About Ryman Hospitality Properties, Inc.
Ryman Hospitality Properties, Inc. (NYSE:RHP) is a REIT for federal income tax purposes, specializing in group-oriented, destination hotel assets in urban and resort markets. The Company’s owned assets include a network of four upscale, meetings-focused resorts totaling 8,114 rooms that are managed by lodging operator Marriott International, Inc. under the Gaylord Hotels brand. The Company is a joint venture owner of the 1,501-room Gaylord Rockies Resort & Convention Center, which is also managed by Marriott International, Inc. Other owned assets managed by Marriott International, Inc. include Gaylord Springs Golf Links, the Wildhorse Saloon, the General Jackson Showboat, The Inn at Opryland, a 303-room overflow hotel adjacent to Gaylord Opryland and AC Hotel Washington, DC at National Harbor, a 192-room hotel near Gaylord National. The Company also owns and operates media and entertainment assets, including the Grand Ole Opry (opry.com), the legendary weekly showcase of country music’s finest performers for over 90 years; the Ryman Auditorium, the storied former home of the Grand Ole Opry located in downtown Nashville; 650 AM WSM, the Opry’s radio home; and Ole Red, a country lifestyle and entertainment brand. For additional information about Ryman Hospitality Properties, visit www.rymanhp.com.

About Ole Red
Ole Red is a lifestyle and entertainment brand inspired by Blake Shelton’s clever, irreverent third-chart hit, “Ol’ Red.” You can currently find Ole Red entertainment venues and products in two locations in the United States, the flagship multi-story bar, restaurant and entertainment venue in the heart of downtown Nashville’s famed Lower Broadway, the very first location in Blake’s hometown of Tishomingo, Oklahoma. The Company has announced additional locations in Gatlinburg, Tennessee (2019) and Orlando, Florida (2020). Ole Red is owned and operated by Ryman Hospitality Properties, Inc. as part of its Opry Entertainment division. For additional information about Ole Red, visit us online at olered.com.

About Blake Shelton
Country Music Association’s 2012 “Entertainer of the Year,” five-time Male Vocalist of the Year winner and GRAMMY nominee Blake Shelton continues to add to his superstar status. His most recent album Texoma Shore became his sixth record to debut at No. 1 on the Billboard Top Country Albums chart and marked his 11th all-genre Top 10. Texoma Shore features tracks including the GRAMMY-nominated “I Lived It” and “I’ll Name The Dogs,” a romantic tune that boasts more than 115 million streams and marked his 25th No. 1 song. In the week following album launch, Shelton became the first artist in Country Aircheck / Mediabase history to have six songs chart simultaneously. Texoma Shore follows 2016’s Gold-certified If I’m Honest, the best-selling country album release of the year, which spawned three chart-topping songs and earned him a No. 1 on both the Billboard Top Country Albums and the all-genre Top Album Sales charts.

A member of the Grand Ole Opry, Shelton has earned a host of honors throughout his career including 20 ACM nominations and both the male and overall Video of the Year trophies at the 2018 CMT Awards. As a coach for the Emmy Award-winning television show “The Voice,” Shelton is a six-time champion, most recently with his contestant Chloe Kohanski. Off stage, Shelton has teamed up with Ryman Hospitality to open a string of Ole Red entertainment restaurant venues, a nod to his 2001 hit of the same name. The first location in his hometown of Tishomingo, OK opened in September 2017, while the space on Nashville’s lower Broadway hosted a week-long grand opening in June of 2018. Locations in Gatlinburg, TN and Orlando, FL are due to follow.

For more information and upcoming tour dates, please visit www.BlakeShelton.com and follow @BlakeShelton.

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For Ole Red
Ebie McFarland
Essential Broadcast Media
ebie@ebmediapr.com
(615) 327-3259

Lisaann Dupont
Opry Entertainment Group
ldupont@ryman.com
(615) 319-3638

For Ryman Hospitality Properties
Shannon Sullivan
Ryman Hospitality Properties
ssullivan@rymanhp.com
(615) 316-6725

For Blake Shelton
Wes Vause
Warner Music Nashville
wes.vause@wmg.com